PayPro's Virtual Library -
Compiling the Best E-Commerce News,
Insights and Resources for the Competitive Online Seller

A little about PayPal Express Checkout

26.05.2014 News and Events

ISDEF has just drawn to an end and unfortunately, I couldn’t be there with my team this time :( I heard the there was a new “hot” topic discussed and its not another Pamela Anderson video, it’s “PayPal Express Checkout” eh!? Well...

Conversions, ISDEF, PayPal


Two latest must-have features for an outstanding online customer service

22.05.2014 Management

Let me ask you a question; What channels do your customers prefer to reach out for help, is it phone, email or social media? Please let us know in the comments below. We are witnessing major shifts in the software industry today....

B2B, B2C, Cart Conversion, SaaS, Sales, Support, Tools


Documentary reveals the complexity and beauty of a cloud data center

14.05.2014 News and Events

Cloud technologies are rapidly changing the Internet as we know it. But what exactly hides behind the simple word “Cloud” is often poorly understood by an average consumer. Of course such things are beyond consumers' concerns, as this technology was designed to...

Cloud, SaaS


How user experience helps with free trial conversions

06.05.2014 Marketing

Software, SaaS and Cloud products are classified as experience products. Before buying a product, users usually need time to derive value from it that will drive their ultimate purchasing decision (the zero moment of truth). The most established practice in software industry...

Apps, B2B, B2C, Churn, Conversion, E-mail Marketing, Trials, User Experience

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Recent Posts
An eCommerce Review – 10 Key 2016 Facts and 5 Clues about 2017

Jeff Bezos once famously said “Being customer-focused allows you to be more pioneering”. 2016, one could argue, has been the...

The great customer journey – episode 1

Ok, so you’ve done a lot of things right and your customer database is practically flourishing. Your products are flying...

7 key ecommerce trends for 2015 focused on SaaS and Software companies

In a fast world that’s getting faster, the attention span of the average consumer is getting much shorter. There is...

Bloggers
Meir Amzallag
Meir Amzallag

Co-founder and CEO of PayPro Global

Adina Cretu
Adina Cretu

Content Marketing Manager at PayPro Global

Kateryna Shevchenko
Kateryna Shevchenko

Online Marketing Manager at PayPro Global

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