PayPro's Virtual Library -
Compiling the Best E-Commerce News,
Insights and Resources for the Competitive Online Seller

Efficiency of Dynamic Pricing: Saving ⅔ of time on product pricing setup

19.12.2013 Case Studies

The software market is growing, shoppers keep demanding more and more, competition is rising. Familiar, right? So what is a true way to stand with your product? How to deliver the best deal for consumers? Offer reasonable price! Precisely, provide personalized up-to-date...

B2C, Management, Marketing, Pricing


How to improve conversion from free trials to paid version?

01.11.2013 Marketing

While the decision to offer free trials for software is still a hot discussion subject among the software producers, today's blog will be focusing on some practical insights for the ones offering it, and as all the companies selling software online, we...

B2C, Conversion, Marketing, Product Pricing, Sales, Software


SaaS – the end of downloadable software? Or maybe not just yet

25.01.2013 Development

Global trends in technology are constantly changing and modifying our habits of software use. The rise of HTML5 and ever-growing landline and mobile broadband speeds has increased the demand digital products with cross-platform capabilities. The market is growing stronger and the game...

B2B, B2C, Product Pricing, SaaS, Software, Subscription

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Recent Posts
An eCommerce Review – 10 Key 2016 Facts and 5 Clues about 2017

Jeff Bezos once famously said “Being customer-focused allows you to be more pioneering”. 2016, one could argue, has been the...

The great customer journey – episode 1

Ok, so you’ve done a lot of things right and your customer database is practically flourishing. Your products are flying...

7 key ecommerce trends for 2015 focused on SaaS and Software companies

In a fast world that’s getting faster, the attention span of the average consumer is getting much shorter. There is...

Bloggers
Meir Amzallag
Meir Amzallag

Co-founder and CEO of PayPro Global

Adina Cretu
Adina Cretu

Content Marketing Manager at PayPro Global

Kateryna Shevchenko
Kateryna Shevchenko

Online Marketing Manager at PayPro Global

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