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Compiling the Best E-Commerce News,
Insights and Resources for the Competitive Online Seller

Case Study Released: Lead Follow-up Strategy

29.01.2014 Case Studies

The following case study reveals the most efficient strategy of prospect engagement resulting up to 18% lift in revenue.

Cart Conversion, Discounts, E-mail Marketing, Lead Management


PayPro White Paper released: Lead Nurturing Strategy

02.12.2013 White Papers

We are witnessing seismic shifts in consumer behavior. The buying and sales cycles are no longer synchronized. They are becoming harder and harder to plan and control. This means that when a customer first appears on a company’s horizon, it doesn’t necessarily...

B2B, Lead Management, Marketing


Shopping cart abandonment: Lead nurturing best practices

18.09.2013 Marketing

Shopping cart abandonment is a daily ache in the world of selling software online. It represents a lost sale and unclaimed revenue for the vendor, as well as an unsatisfied need for the end-user. There are numerous reasons why customers abandon their...

Cart Conversion, Copywriting, E-mail Marketing, Lead Management, Marketing

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Recent Posts
GDPR`s Silver Lining: Good news lay ahead !

There has been a lot of complaining about the GDPR regulations. There are so many ways to look at this...

The GDPR Compliance Checklist

Complying with the GDPR can be terribly frustrating, as you have an incredible amount of information floating everywhere on the...

THE GDPR BUZZ: are you ready for the D-day?

    In 2016, when the GDPR, the EU’s General Data Protection Regulation was voted in, everyone took it lightly,...

Bloggers
Meir Amzallag
Meir Amzallag

Co-founder and CEO of PayPro Global

Ioana Grigorescu
Ioana Grigorescu

Content Manager at PayPro Global

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