PayPro's Virtual Library -
Compiling the Best E-Commerce News,
Insights and Resources for the Competitive Online Seller

4 reasons why shopping cart design can help you make money

06.11.2014 Marketing, Sales

There are plenty of great looking software and SaaS storefronts, but when we arrive to checkout, the shopping cart design is often a bit of a disappointment. Shopping cart plays a highly important role during purchasing process. This is the defining moment...

Cart Conversion, Conversion, eCommerce, Marketing, Shopping Cart Design, Shopping Сart Сonversion


20 shopping cart design must haves

04.11.2014 Marketing, Sales

Shopping cart design is often a subject of compromise for software and SaaS companies. Nevertheless, checkout is the most critical step in the conversion process and its design can serve as an active guide for the shopper on his way to your...

B2B, B2C, Cross-sell, Shopping Cart Design, Shopping Сart Сonversion, User Experience


4 reasons why shopping cart design is important

16.10.2014 Marketing

Shopping cart design is often neglected by software and SaaS vendors. Nevertheless the checkout is the most critical step in the conversion path of your customers. You will most probably agree that the UI of your SaaS product plays an important part...

B2B, B2C, eCommerce, Shopping Сart Сonversion


Up sell vs cross sell: plan your strategy

01.09.2014 Sales

Up-selling vs cross-selling… Seems like a pretty tough choice since both are considered top ecommerce sales boosters and many case studies are proving effectiveness and profitability of each. Both strategies are often confused but each has a different approach and techniques. This...

B2B, B2C, Cross-selling, eCommerce, SaaS, Shopping Сart Сonversion


10 things that kill your shopping cart conversion

29.08.2014 Marketing

The word “conversion” is always on the minds of software and SaaS vendors. Conversion rate is the most critical metric that is directly tied up to your sales and revenue. Web design plays an important part in this process and companies invest...

B2B, B2C, eCommerce, Payment Processing, Pricing, SaaS, Sales, Shopping Сart Сonversion

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Recent Posts
PayPro Global Completes PCI-DSS Level 1 Service Provider Certification

PayPro Global, international e-commerce solutions provider, confirms the high-security and top performance levels of its payment services for software, digital...

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At the beginning of a great new year, our entire team is celebrating the most recent recognition of our e-commerce...

Are you a freemium victim?

Many companies that struggle with growth at some point in their evolution or are considering trying a new, maybe even...

Bloggers
Meir Amzallag
Meir Amzallag

Co-founder and CEO of PayPro Global

Adina Cretu
Adina Cretu

Content Marketing Manager at PayPro Global

Kateryna Shevchenko
Kateryna Shevchenko

Online Marketing Manager at PayPro Global

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